A Chinese Solution at IFA: BroadLink Impresses Global Audiences with its BroadLink AI - OmniThink Hub

This is the IFA trade show. After touring the exhibition over the past couple of days, I’ve noticed that artificial intelligence has become the overarching theme of the event.

Many brands are building their smart‑hardware solutions centred on AI.

But what should a genuine AI Agent‑powered hardware solution actually look like?

At BroadLink’s booth, I finally found a compelling answer.

Unlike other brands, BroadLink has not adopted general‑purpose large language models. Instead, it has built an agent‑oriented platform tailored for AIoT: the BroadLink BroadLink AI - OmniThink Hub.

How well does it perform? Let’s move straight to real‑world testing.

Built on specialised industry‑specific large models, the BroadLink BroadLink AI - OmniThink Hub delivers blazing‑fast response speeds.

This stands in stark contrast to general‑purpose large models, which go through lengthy reasoning processes before generating a proper response.

Control is not limited to smartphone apps. Users can operate devices via on‑site large‑screen terminals, or even a magic‑wand‑shaped controller that enables voice‑powered AI control over the entire home the moment you pick it up.

According to on‑site staff, the BroadLink BroadLink AI - OmniThink Platform supports connection for the full spectrum of IoT products, ranging from household appliances such as air conditioners, ovens and washing machines, to motors, sensors and lighting fixtures. Connected devices receive instant AI‑enabled smart control upgrades.

No hardware modifications are required. A simple OTA firmware update can turn legacy devices into AI‑enabled ones. The operating cost is even lower than subscriptions for large‑model services — just one US dollar per device each year.

It comes as no surprise that devices from diverse ecosystems are eager to join BroadLink’s smart ecosystem.

Several months ago, Liu Zongru, Founder and CEO of BroadLink, stated at a domestic public event that products lacking voice‑interaction capabilities and agent‑running support are bound to be phased out.

BroadLink has rolled out its agent platform, offering the industry a fast‑track entry into this new technological era.

As a long‑standing veteran in the IoT sector, BroadLink Smart genuinely keeps the broader industry in mind. Not only has it bet on the right technological direction for itself, it also offers the whole industry a low‑cost path to embrace AI and step into the agent‑driven era.

In 2026, the AI revolution for home appliances marches on.

Within this Agent‑fueled transformation, BroadLink Smart remains irreplaceable.

From September 4–8, the world’s largest consumer electronics and home appliance exhibition—IFA 2026—is being held in Berlin.

As the “most influential new media outlet covering IFA” globally—with widespread recognition across the AI community—LeiTech has dispatched its largest and highest-caliber reporting team to Berlin this year. Deploying a “2+N” model (two live hosts + multiple on-site editors + multiple backend editors), LeiTech is delivering comprehensive, immersive, and real-time coverage of IFA 2026—focusing especially on AI Agent integration with home appliances and hardware, robotics technologies applied to domestic scenarios, emerging trends in human-vehicle-home digital lifestyles, and Chinese brands’ global presence and showcases.

LeiTech’s IFA 2026 reporting team is currently conducting intensive on-the-ground coverage in Berlin—stay tuned!